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A bottle of this serum is sold every 4 seconds worldwide

Since its launch, Double Serum by Clarins is a true global success in the field of anti-aging care. With millions of bottles sold, it has established itself as an essential part of beauty routines. But what makes this serum so special? In 2024, Clarins is once again reinventing its flagship product based on a revolutionary technology: epigenetics.

Why is Double Serum a bestseller?

The success of Double Serum lies in its unique dual-phase formula, combining a hydrous phase (water-based) and a lipid phase (oil-based). This mixture targets the five vital functions of the skin: regeneration, hydration, nutrition, protection and oxygenation. The result? Smoother, firmer and radiant skin after just a few weeks.

For more than 40 years, Clarins has continued to innovate and improve its best-selling serum to make it even more effective. The 9th generation of Double Serum, unveiled at the start of the 2024 school year, now incorporates the discoveries of the science of epigenetics, a major advance that allows us to better understand and control skin aging.

Epigenetics: a revolution for the skin

Epigenetics is the science that studies the impact of our lifestyle on the expression of our genes. Clearly, even if we cannot change our DNA, we have the possibility of influencing certain genes through our daily habits, such as diet, exposure to the sun or even stress.

Based on this research, Clarins has designed a serum capable of neutralize the effects of accelerated aging caused by environment and lifestyle, a phenomenon they callEpi-ageing. Thanks to this approach, Double Serum can act directly on the visible signs of aging, such as wrinkles, sagging skin and loss of radiance.

Double Serum has been the subject of numerous clinical studies to prove its effectiveness. After a month of use, 94% of women who have tested the product say that their skin appears younger, firmer and brighter. Its effects on the visible signs of aging are therefore impressive. In addition to its anti-aging action, it strengthens the skin barrier, deeply hydrates the skin and protects it from external aggressions such as pollution or UV rays.

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The range Double Serum has also expanded to meet different needs. In addition to the iconic serum, Clarins has developed the Double Serum Eyedesigned specifically for the eye contour, an area particularly sensitive to aging. Together, they form a powerful duo for a complete anti-aging routine.

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The Double Serum from Clarins continues to conquer the hearts of users thanks to its efficiency and innovative approach. With epigenetics at the heart of its formulation, it has once again established itself as an essential product for those seeking to slow down the signs of aging while preserving the youthfulness of their skin. An innovation to try without hesitation!

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