Dr. Michal Tsur, co-founder and CEO of Remepy, spoke at the 2024 Globes Israel Business Conference. Tsur and she was very positive about Israeli HealthTech.
She was co-founder of Cyota (acquired by RSA Security in 2005), founder of Kaltura, and co-founder and CEO of hybrid drug developer Remepy, which she founded with Or Shoval and Professor Amir Amedi in 2022.
« Covid has contributed to healthcare coming more and more into our homes, in a much more meaningful way. Integrative medicine will prevail and there is practically no disease whose treatment would not improve if the barriers between disciplines were broken down and if there was not only one type of medicine and only one type. treatment. There is also the technological revolution of AI and the understanding that medicine must be personalized ».
«The medications themselves have barely changed – it’s either a pill, a liquid, or a patch. We said to ourselves that if we could combine the digital capacity and the processing capacity in a digital application, along with the medicine, then the world of medicine and the world of medicines could change very dramatically. This is what pushed us to create the first hybrid drug that is an interesting product both for those who create medicines and for those who create technologies, and therefore precisely for all market players who are looking for innovation and breakthroughs, it is very, very interesting ».
« For drug manufacturers, we are suddenly bringing original thinking on how to make treatments accessible and change the very concept of medicine. Think of an Internet drug as essentially a drug developed not only with chemical elements, but also with a digital treatment protocol that works alongside the drug. We are currently investing heavily in the development of a hybrid drug for Parkinson’s disease, and we completed an exceptionally successful clinical trial a few weeks ago. Patients achieve better results when they combine a pharmacological product with a non-pharmacological product.”
-Asked how she identifies areas ripe for disruption, Ms Tsur identified the creation of a new airline or flight route that would allow the public to purchase flights at lower prices than those currently practiced.
« When we think of entrepreneurship, we think of high technology, but entrepreneurship exists in all areas of our lives, especially in the difficult times we have been through », added Dr Tsur. “ Over the past two years, I have seen so much activity and so many initiatives, each of which represents an entire world in terms of our continued existence and success as a country. And if there’s anything that’s important for us all to understand, it’s that we need to take initiative. I meet people who are very depressed, but in the end, many small actions have a very big effect. It’s like applause at a sporting event or performance, when someone starts clapping, others join in, and then there is a wave of applause. Right now, everyone needs to be looking for that first hand clap that you need to start with. This is what will restore our country ».
Source: Globes – translation and summary by Israel Valley
