“Having the right message”, “establishing a protocol”… 4 major challenges to improve disease prevention

“Having the right message”, “establishing a protocol”… 4 major challenges to improve disease prevention
“Having the right message”, “establishing a protocol”… 4 major challenges to improve disease prevention

Empowering the population

The Dr Aymène Kebaili challenges a received idea by pointing out that “the health system is not necessarily saturated, but rather poorly used.”

Supporting examples of inconsistent care pathways. “Some parents consult a general practitioner then go to the emergency room simply… to check a prescription! Others tell me that their children are followed by a doctor… in the emergency room!” he laments.

The debate begins on individual responsibility. THE Prof David Darmon, vice-president of health at the University of Côte d’Azur, compares the French model to that of Anglo-Saxon countries, where individuals take greater responsibility, such as when they themselves sign a waiver to practice a sport. “In , it is the health system which bears this burden.”

Still around this theme, Michel Salvadoridirector of the Arnault Tzanck institute, cites heart failure, a disease that is preventable with simple actions, such as monitoring your weight or blood pressure. “The patient must agree to get involved.”he insists.

Establish a real protocol

Christian Pradier, head of the public health department at University Hospital, believes that prevention must be better supervised, and above all evaluated, like the strict protocols for medications.

There are many initiatives, but few have demonstrated their effectiveness. For example, it is not known whether the Pink October campaign actually improves breast cancer screening. If not, it should be stopped.” he notes.

He advocates rigorous evaluations as carried out by the Anglo-Saxon countries, which have records of actions supported by scientific data.

Knowing how to deliver the right message to the right person

The way of communicating, in the field of prevention, can sometimes be counterproductive alert Christian Pradier by citing the example of a Canadian anti-smoking campaign which, paradoxically,… encouraged some young people to smoke!

Loick Menvielle, director of the Chair Management in Innovative Health at Edhec, bounces back by suggesting relying more on social networks to reach young people. We must adopt influencer codes to make prevention messages more impactful.”he says.

Have more data

Professor Emmanuel Barranger, general director of the Center Antoine Lacassagne, highlights the lack of data for targeted prevention actions. “Reducing the incidence of cancer is a major challenge. Despite efforts, cases are increasing. We must better integrate environmental factors into our prevention campaigns, but for this we need more solid data”he insists.

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