Lapierre returns to men's and women's World Tour

“We rested for a year, and we are coming back to the highest level. » CEO of Lapierre and Accell France, a Dutch group that owns 19 cycle brands, William Perrier has a smile. Two months after displaying its ambitions, the French brand returns to the World Tour – its collaborations with Groupama FDJ and FDJ-Suez ended respectively at the end of 2023 and last October – by committing for four years (2025-2028) with Team Picnic PostNL (formerly DSM – Firmenich PostNL), the team of Romain Bardet and Warren Barguil. From January 1, Lapierre will provide bikes to the men's and women's teams as well as the UCI Continental team.