The richest man on the planet and close to President Donald Trump has given himself a new identity that is disconcerting to say the least on his social network X.
The puzzling billionaire Elon Musk on Tuesday changed his nickname on the character from the movie Gladiator. Close to President Donald Trump, of whom he has become an important advisor, the boss of Tesla and SpaceX also swapped his profile photo for an image of “Pepe the Frog”, a popular cartoon character associated with the far right during of the first election of Donald Trump and described as a “sign of hatred” by the Anti-Defamation League (ADL).
As usual, Elon Musk, the richest man on the planet, who bought Twitter to rename it X in 2022, gave no explanation for these changes which caused the buzz. His new pseudonym may be an allusion to Maximus Decimus Meridius – the Roman general played by Russell Crowe in Gladiator in 2000, a great reference for masculinists – and to “kek”, an expression frequently used by far-right Internet users and many trolls to replace “lol”.
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The new profile of Elon Musk, aka Kekius Maximus, on the social network
© DR
A call to the far right and cryptocurrencies?
Before changing his pseudonym, Mr. Musk posted an announcement on X: “Kekius Maximus will soon reach level 80 in hardcore PoE.” PoE is an apparent reference to the popular video game Path of Exile. Following Mr. Musk’s change of pseudonym, the value of the memecoin Kekius Maximus – a cryptocurrency inspired by an internet meme – climbed by nearly 1,400% on Tuesday afternoon, according to the CoinGecko site as Internet users question to find out if it is a joke or a hidden message in favor of cryptocurrencies.
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The billionaire will be one of the key figures during Trump’s mandate, who appointed him to head a commission for “governmental efficiency”, a body created to cut federal budgets, one of Donald Trump’s hobbyhorses. like Elon Musk.
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