The Allali Group, a major player in the Moroccan real estate sector, unveils a new visual identity, reflecting an ambitious strategy to transform the industry by 2030. This change goes beyond simple aesthetics to embody a modern and customer-centric vision, drawing on 35 years of expertise.
Fayssal Allali, Managing Director, says this new image marks a key step in the group’s commitment to meeting changing market expectations. Driven by values of excellence and innovation, the Allali Group places customer experience at the heart of its priorities. This includes digital tools like immersive virtual tours and intelligent customer service available 24/7, complemented by impeccable after-sales service.
Among the flagship initiatives, projects like Escale Mdiq, Cabo Negro and Escale Ouazzane strengthen the tourism offer and contribute to regional development. These achievements demonstrate the group’s desire to combine tradition and modernity in its residential, professional and hotel projects.
-The Horizons 2030 plan focuses on three strategic axes: expansion in key regions such as Casablanca and Mohammedia, opening to new cities such as Tangier and Marrakech, and diversification of real estate products to meet the varied needs of clients. This approach aims to position the Allali Group as a benchmark leader in the Moroccan real estate sector.
Thanks to this transformation, the Allali Group is committed to actively contributing to the sustainable and economic development of Morocco, while innovating to anticipate the challenges of tomorrow. With a strategy centered on people and innovation, the group is redefining real estate standards in Morocco.
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