Do you know chocolate made in Dubai? This delicacy is creating a buzz and is selling at crazy prices. But craftsmen offer alternatives at lower prices.
It's almost time for boxes of chocolates under the tree and chocolate Christmas logs to mark the end of New Year's Eve. It's already time for Advent calendars, gourmet or more original. But some won't even wait until December to treat themselves to cocoa delicacies. Because they are now rushing for a candy that is creating a trend on the social network TikTok.
After the cartoon of Salt Bae, the butcher who salted his meat with a legendary flick of the wrist (sometimes including gold), here is chocolate “made in Dubai” ! A video which dates from almost a year ago provokes a raid on a product from the United Arab Emirates at a simply crazy price. But some clever people have created their version. What is it about? How much does it cost? Where to find cheaper alternatives?
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Chocolate made in Dubai: the buzz on TikTok
Chocolate made in Dubai, which is a hit on TikTok, was popularized by a video from a culinary influencer. She filmed herself tasting a chocolate from Dubai Fix Dessert Chocolatier and has more than 100 million views. The bar is XXL and the chocolate contains a pistachio dessert cream with a crunch, “obtained thanks to kadaïf” precise The Parisian. This is an oriental “angel hair” type paste, common in the Orient and the Mediterranean.
According to the boss of the Dubai Fix Dessert company, Sarah Hamouda, the buzz caused by the video in question exceeded their expectations. She explained on the microphone of CNN in June 2024 that they launched the product three years ago and that the viral video on the Chinese social network has boosted demand, so much so that they cannot absorb it. But other pastry chefs have tried to reproduce this chocolate.
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Less expensive alternatives
AFP mentioned the owner of an oriental pastry shop in Berlin who made his version two months ago: 20 tablets left the first day, 50 the next day and so on. The Swiss chocolatier Lindt even got involvedand customers waited for hours in front of stores to collect their pistachio chocolate bar. But some wait 10 hours not to eat this “made in Dubai” chocolate: they sell it at a high price. “Up to 300 euros”, according to a young man in front of a Lindt store in Stuttgart.
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A chocolatier from Alsace even tellsAFP that he traveled back and forth between Strasbourg and Paris: 600 kg in 4 days! However, he does not put kadaïf in his chocolate made in Dubai: he uses crepe lace. If you want to try, many craftsmen offer their own version.
Editor for Aufeminin since 2022, Charlotte is passionate about cinema, French and international, and a fortune reader. Curious about everything, she talks as much about personalities as…
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