The deployment of the Lancia brand network in France continues. We take stock.
Baptized Lancia Housethere will be 12 distribution points for the Lancia brand in France at the end of the current month of November. A network that will be deployed in December 2024 and throughout 2025 to achieve, this is the objective of Stellantis, 25 Lancia House in France, with 80 service points allowing monitoring, particularly in terms of maintenance of the Ypsilon model – the only one to date in the Lancia catalog while waiting for the next large sedan –, in its Elettrica and Ibrida versions.
Immersive experience
Stellantis France premium brands director Alain Descat commented: “We want to offer an immersive, high-end and very Italian experience to all our customers. They can start their purchasing journey from the comfort of home, by accessing the configurator, then contact online sales advisors specializing in the Lancia brand, and continue in Casa Lancia with the support of certified Lancia expert advisors.”
The first Casa Lancias in France in 2024:
- Paris La Défense (Stellantis & You), since July
- Lesmenils (Car Avenue), since October
- Montbéliard (Nedey), since November
- Montpellier (Koala), since November
- Valenciennes (Gervais), since November
- Perpignan (Tressol Chabrier), since November
- Nantes (BPM), since November
- Chambéry (Vendramini), after November
- Lille (Stellantis & You), en novembre
- Villefranche (Nomblot), in November
- Stellantis & You Business (Stellantis & You), en novembre
- Reims (Walker), in December
A digital automotive journalist for many years, I also have a strong taste for motor sports.
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Published on 11/21/2024 at 12:40 p.m.
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