TMTG's 114.7 million shares represent 52.9% of the shares and are worth 3.98 billion at Friday's closing price. According to documents published Friday by the Market Regulatory Authority, the SEC, Donald Trump Jr is “sole director and has sole voting rights and authority over all securities held by the trust.” Many observers were concerned about seeing the real estate developer retain direct control of this stake once he became President of the United States again, citing a risk of conflict of interest. TMTG's main asset is the social network Truth Social, launched in February 2022 and which presents itself as an alternative to the large social networks. Over the first nine months of 2024, TMTG only generated $2.6 million in revenue, and recorded a substantial loss of $363 million. Donald Trump had already placed the shares of the family real estate group created by his father, the Trump Organization, in this trust before beginning his first term in 2017. Some law and ethics specialists have criticized this arrangement, arguing that if the Republican no longer had direct access to his titles, the threat of conflict of interest was not lifted to the extent that Donald Trump is very close to his eldest son. After investors were concerned about the possible sale of his TMTG shares, Donald Trump assured, in mid-November, that he had “no intention of selling”. The president-elect also recently lent his name and image to a new cryptocurrency platform, World Liberty Financial. He is neither a shareholder nor a manager, but he will receive digital tokens, the equivalent of cryptocurrency, as well as three-quarters of the revenue generated by the platform, in exchange for the use of his name.
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