Audi integrates ChatGPT into the passenger compartment of its vehicles

Audi integrates ChatGPT into the passenger compartment of its vehicles
Audi integrates ChatGPT into the passenger compartment of its vehicles

Haytam Boussaid

July 09, 2024 at 5:43 p.m.

Audi announces a new phase in the evolution of its infotainment systems by integrating ChatGPT in its vehicles. This technology will be available on models equipped with the MIB 3 system, allowing drivers to interact with their car in a conversational way. This initiative marks a significant step towards a more intuitive and efficient interaction, leveraging ChatGPT’s advanced natural language model, powered by Microsoft Azure Open AI.

This integration aims to improve not only the accessibility of information, but also the overall user experience. By using Cerence Chat Pro for future models, Audi seeks to bridge the technology gap by offering improved connectivity and more relevant responses, tailored to the specific needs of drivers.

“With the seamless integration of ChatGPT into our voice control, we are combining the strengths of both applications,” explained Marcus Keith, Vice President Interior Development, Infotainment and Connectivity at Audi. “In addition to a range of voice-controlled functions, our customers will now benefit from simple and secure access to AI-based knowledge. This is the next step towards a cutting-edge experience in the Audi vehicle cabin.”

Volkswagen has previously adopted ChatGPT in its vehicles, paving the way for Audi to follow this inevitable path. Unlike regular voice commands that continue to use the established native system, ChatGPT intervenes when the Audi assistant does not understand a specific query. This technology allows drivers to ask a variety of questions, even when traveling at high speeds on the highway, without requiring a stop.

ChatGPT integration will be rolled out from July 2024 to approximately two million Audi vehicles built after 2021. Going forward, this functionality will be included in vehicles using Audi’s E3 1.2 electronic architecture, enhancing connectivity and intuitive interaction for drivers.

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