In Brioude, Netto makes its return by replacing Casino in the city center

In Brioude, Netto makes its return by replacing Casino in the city center
In Brioude, Netto makes its return by replacing Casino in the city center

In Brioude, on the only supermarket in the town center, the imposing Casino sign and its flowery logo have disappeared, leaving a facade of bare stones. A few meters away, a gleaming Netto sign adorns the frontispiece of the store.

Unsurprisingly, the Intermarché group brand has completed the Brivadois offering. The group, which already has an Intermarché in Cohade – which itself was a Netto in the past – could hardly open a second a few kilometers away. The Netto brand is therefore making its return to Brivadois, gently, after a two-week closure to prepare for this transition.

The store reopened its doors on Tuesday. “These two weeks of closure mainly made it possible to change the products. Afterwards, all the staff stayed. Nothing has fundamentally changed about the organization. Customers were happy to come back. They had missed the supermarket during these two weeks. And we benefit from the opening effect, there are more people than usual,” say the employees.

Several large-scale brands will change in Haute-Loire

For regulars at the Brioude Casino Supermarket, the change is not glaring. The layout is indeed roughly similar in this freshly opened Netto. On the other hand, for one of the customers who left the store this Wednesday, the change may be felt in the prices of the discount brand’s range of products.

Another change, which should mark some, the supermarket will no longer be open on Sunday afternoons, as was the case with the flower brand. But it keeps a Sunday morning slot and is open all other days of the week, from 8:30 a.m. to 7:30 p.m.

Pierre Hébrard

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