In 2024, the real estate market made an impressive return, in all its aspects: offer, transactions, prices. According to statistics from the Vietnamese real estate agents (Wars), in 2024, the entire market recorded 81,000 products for sale, an increase of 40 %; The number of new products offered for sale amounted to more than 65,000, three times more than last year. Liquidity exploded with more than 47,000 successful transactions, 3 times more than in 2023, an absorption rate up to 72%.
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Data on the offer of new housing and the offer of apartments by segment and by quarter in 2024 (source: wars). |
It should be noted that the closer we get closer to the end of 2024, the stronger the real estate “wave”. During the fourth quarter of 2024 alone, the market recorded up to 28,000 new products for sale and 20,000 successful transactions, four times more than the same period last year. They are all records from 2022 to today. Experts therefore agree that the market has not only straightened up, but also officially entered a new growth cycle. This point of view is further reinforced when, in early 2025, the market continued to receive a “rain” of new ones on revolutionary and new sales in all regions. According to Vars, the new offer to sell in the first quarter of 2025 reached 14,500 products, 3 times more than the same period of last year, and transactions have doubled, reaching more than 12,000 products.
The real estate market has experienced rapid growth due to the stable macroeconomic base, strong growth in 2024 (reaching 7.09%) and is oriented towards an increase of 8% in 2025. In addition, thanks to the completion of the land law when the 3 laws on land, housing and real estate affairs came into force from August 2024, the offer was very widely released. The excitement has completed the market, eliminating the defensive mentality and activating the “putting money” mode of investors.
Under the impact of an expansionist monetary policy, credit growth is oriented around 16% and interest rates are maintained at very low and long -term levels, the use of financial leverage becomes easier than ever, encouraging investors to negotiate with audacity more. On the other hand, the low interest rates also create a displacement of the capital’s capital flows to real estate, considered to be safer and more profitable, especially in a period of many changes such as the one we are currently going through.
Thanks to all these solid support factors, the market has recently experienced a series of liquidity records in many projects, while the list of products has been “cleaned” in a short time. It should be noted that this situation does not only occur in big cities like Hanoi or Ho Chi Minh Ville. Ho Chi Minh Ville, but also appeared in the provinces and local cities. This is explained by the fact that the cash flows linked to investments migrate to the provinces.
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City. Cam Ranh, Khanh Hoa province, is currently a locality that attracts real estate investors. |
In fact, in large cities, prices have been pushed to very high levels, which has brought about significant investment costs, a reduction in prices and reduced beneficiary margins. At the same time, in the provinces, in particular in localities with dynamic savings, developed infrastructure, booming tourism, abundant offer and always attractive prices and likely to unravel in the future, they are particularly attractive for investors.
New attraction of coastal real estate
In localities, coastal real estate is the destination of investment cash flow flows. The reason is that from 2024, the tourism industry will experience rapid growth, finding its form before the pandemic.
According to the Ministry of Culture, Sports and Tourism, in 2024, the number of national tourists exceeded 110 million, the number of international tourists reached 17.5 million, almost equivalent to the peak of the year before the pandemic (2019 was 18 million). The rental capacity of coastal tourism and resort has also increased, providing stable cash flows and significant profits to owners, thus increasing the value of coastal real estate products.
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Bai Dai beach is one of the 10 most beautiful beaches on the planet, attracting international tourists. |
According to Vars, in 2024, the entire resort real estate market will have more than 2,500 transactions, with an absorption rate of the new offer reaching more than 50 %. In the first quarter of 2025, the absorption rate remained at 51 %, reflecting an impressive return of purchasing power. Mr. Mauro Gasparotti, director of Savills Hotels, commented: “The Vietnam hotel industry is growing strongly, most of the destinations recorded improvements in demand as well as commercial operations. »»
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By 2025, Cam Ranh International airport will operate numerous direct flights from countries around the world, thus retaining its title of first airport welcoming international visitors to Vietnam. |
Reality also shows that the new attraction of coastal real estate does not only occur in Vietnam but constitutes a general trend on the international market, expressed by the clear price difference between products. According to Knight Frank, by 2024, the average price of a house by the water in the United Kingdom will be 48 % higher than that of an “offshore” property. Globally, houses by the water on 17 luxury real estate markets also cost an average of 49 % more than properties not located by the water. Miami (USA) is the market with the largest price difference, according to Knight Frank’s ranking. A house by the water in this city can cost up to 93 % more than a house inside, almost double the world average.
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The international port of Cam Ranh is a deep water port which directly receives cruise ships and cargo cargo, without the need for transit. |
We can say that the coastal real estate segment becomes attractive again and is also the strongest attraction of the last 5 years. This is a clear sign from the start of a new cycle, online with the real estate market cycle in general.
Long -term property: the major advantage of coastal real estate
The coastal real estate market evolves positively, however, through various fluctuations, investors have become more selective and rigorous in their calculations. Investors no longer focus only on profit commitments as before, but grant the absolute priority to the legal factor of the project, even considered as the decisive criterion in the choice of investments. Consequently, coastal real estate projects with a solid legal status and long-term property are at the center of attention and sought by investors, in particular large-scale projects, with modern planning, privileged location and full ecosystem of all-in-one nature.
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Bai Dai – Cam Ranh was once a virgin and deserted, but now shelters the first Caraworld Marin Park open for free, attracting residents and tourists to come and have fun. |
As an investor with almost 10 years of experience in the search for coastal real estate, Ms. Mai Huong (Hanoi) said that over the past 2 years, her family has gradually moved from Hanoi to Cam Ranh (Khanh Hoa province) to live and intend to settle here. By inquiring on coastal real estate projects in Cam Ranh, it highly appreciates products with solid legal status and long -term property. In addition, the reputation of the investor is also a priority factor. “I invested in two beach houses in Song Town, which are part of the Caraworld project of the investor Kn Cam Ranh. One is intended to accommodate the whole family, the other is intended for rental. If the potential arises, it will be liquid and profitable. A solid legal status and long -term property not only offer family the peace of mind necessary to settle, but also constitute an asset to invest in the future of her children, “said May Huong.
The investor added that in 2 years of life in Cam Ranh, thanks to the natural ecosystem by the sea and the mild climate, the health of the whole family has improved considerably, which is also one of the factors that determined the family to move from Hanoi to Cam Ranh to settle permanently. With 38 all-in-one equipment that this megalopolis has, investors also think that it will meet 100 % to the needs of housing, relaxation and increase in family revenues during its installation in Cam Ranh.
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In addition to the long -term property, Song Town beach town houses are also given with a complete interior, so that investors can move immediately after receiving the house. |
Located in town. Cam Ranh, province of Khanh Hoa, Caraworld is considered today to be the main coastal real estate project. The project benefits from a privileged location next to Bai Dai – one of the 10 most beautiful beaches on the planet, next to the Cam Ranh International Airport and the International Maritime Port of Cam Ranh. At the same time, the infrastructure with 5 key highways leading to Khanh Hoa allows the project to be considered the center of all roads.
From there, Caraworld welcomes a huge flow of visitors by air, sea and road, contributing to the development of the economy and tourism in southern Vietnam. The influx of residents in the Bai Dai region – Cam Ranh to settle and develop the economy of maritime tourism contributes to raising the position of Cam Ranh in the regional economic scenario, in particular in the context of the merger of the provinces of Khanh Hoa and Ninh Thuan, becoming the locality with the longest coast of Vietnam and having a beach in the top 10 of the planet.
While the market is entering a new growth cycle, coastal real estate projects are not only a vacation destination, but also a profitable and durable long -term asset. Intelligent investors will soon recognize the opportunity and will seize the moment “in gold” to take advantage of the new wave of the coastal real estate market.
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