The young Fatima Zahra El Barmaki, was crowned on Monday evening in Kelâat M’Gouna, Miss Rose of the year 2025, on the occasion of the 60th edition of the International Salon of the Rose with perfume in Morocco.
Surrounded by her two runners, Hafida Amekhchoune and Fatima Dardar, Miss Rose 2025, from Kelâat M’Gouna, was able to convince the jury that evaluates candidates based on criteria of beauty, communicative skills, general culture and mastery of culture, picking and distillation of the pink with perfume.
The coronation evening was marked by artistic shows interpreted by Amazigh, Gnaouies and Hassanies troops having enchanted the public who came to attend this annual meeting celebrating the natural and cultural beauty of the region.
In a statement to the MAP, the president of the association of the International Salon of the Rose with perfume, Driss Semlali highlighted the importance of such events in the promotion and influence of culture and local heritage.
“The election of Miss Rose 2025 was marked by strong competition between the candidates, all from the province of Tinghir,” he added, noting that the winner of this edition will be the ambassador of the perfume rose in the world throughout this year.
Placed under the high patronage of SM Le Roi Mohammed VI, the International Salon of Perfume Rose in Morocco which is held from May 5 to 8 in Kelâat M’Gouna intends to highlight the economic, social and cultural importance of the Pink Rose sector, as well as its central role in the promotion of oasian areas and the realization of integrated and sustainable regional development.
Organized by the Ministry of Agriculture, Maritime Fisheries, Rural Development and Waters and Forests, this international meeting is placed this year under the theme “Pink rose sector: Sustainable Development Lever as part of the strategy, Green Green”.
Initiated in partnership with the province of Tinghir and national and international partners, this edition is a particular character, given that it celebrates six decades of this event that has become a major annual meeting featuring the perfume rose as a local development lever and cooperation platform and exchanges between the various players in this vital sector.
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