The singer Rosalía, a free and daring new face for the house of Dior

The singer Rosalía, a free and daring new face for the house of Dior
The singer Rosalía, a free and daring new face for the house of Dior

After having walked the carpet of the Met Gala 2024 in a cutting-edge Dior outfit, it is now as a global ambassador of the house that the Spanish singer Rosalía persists and signs. The French house announced the news this Wednesday on Instagram.

The house of Dior, under the leadership of its artistic director Maria Grazia Chiuri, has chosen the Spanish singer Rosalía as its new global ambassador. An announcement made this Wednesday on social networks which confirms the artistic link between the singer and the French label.

Embodiment of ultramodernity

Known for her feminist creations and her commitment, the artistic director of Dior, Maria Grazia Chiuri, is now used to pushing the boundaries of fashion by associating with daring and influential personalities. Proof of this is, as announced this Wednesday, it is the singer Rosalía who was chosen to embody the vision of the haute couture house.

Rosalia, Dior – Dior

A true musical phenomenon, for Maria Grazia ChiuriRosalía symbolizes ultramodernity, self-affirmation and a living ode to freedom.

Talented singer and songwriter, Rosalia has a traditional training in Andalusian music and thus incorporates flamenco sounds (we will particularly remember the “palmas”, these hand claps typical of flamenco dancers) with rhythms oscillating between reggaeton and hip-hop.

Her ability to blend Spanish traditions and avant-garde elements makes her the ideal representative for Dior, a house that values ​​heritage while embracing innovation.

Rosalia, Dior – Dior

Rosalía thus also becomes the face of the new Lady campaign Dioran iconic handbag introduced in the late 90s, and closely associated with the timeless elegance of Lady Diana.

We then discover the singer more elegant than ever, in portraits alternating between black and white and color shots, taken by the talented photographer Collier Schorr.

Note that the beginnings of this collaboration had already been laid on May 6 during the Met Gala 2024. Indeed, on this occasion, Rosalía wore a bustier set and a tailcoat skirt signed Dior, the result of more than 1,800 hours of meticulous work.

Rosalia, Met Gala 2024 – Dior

This iconic look, mixing retro inspiration and contemporary details, already demonstrated the synergy between the singer and the fashion house.

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